The Bronx Brewery was aiming to grow their following outside of the Bronx, yet keep their beer loyal to the locals. This Kolsch-inspired ale serves as the company’s flagship (or “banner”) beer. The strength of The Bronx Brewery is its no-nonsense attitude to brewing. The local community is loyal to its hard-working and industrious approach to craft beer, so we respected this position while still bridging the gap between craft and the light-beer space.
Agency: Elmwood NY
Art Direction: Christian Bird, Typographer: Rob Clarke
Awarded: GD USA, Packaging Award 2017
Featured in: The Dieline, Oh Beautiful Beer